- Every figure carries its window
- A profit number with no date range is unreadable — the same rupee total means something different over a day and over a quarter. No screen in Bizz ships a figure without the period it covers attached to it.
- Provisional is a designed state
- Returns land 15 to 30 days after the sale. Until a window has settled, every profit figure in it can still fall and none can rise, and the product says so on the number rather than in a footnote.
- A stale source is never silent
- When an ad connector stops syncing, cost stops landing and profit quietly goes up. Bizz names the source, says how long it has been quiet, and marks the figures that depend on it.
One P&L across orders, ad spend, freight and returns — reconciled into a number an operator can act on, with the gaps in it named rather than rounded away.